For over 140 years, Dodge has been designing and manufacturing mechanical power transmission solutions for a wide range of industries across the globe. And its recent acquisition by RBC Bearings presented the perfect opportunity for a brand refresh. The Dodge marketing team turned to FUEL for an elevated brand identity that reflected its long-standing reputation as the diamond standard in industry.
FUEL has been instrumental in moving Dodge forward in all areas of marketing, from brand identity and strategic planning to day-to-day activities, including graphic design, video production, and media buying.”
— Lisa Dwight, Vice President, Marketing and Communications | Dodge Industrial, Inc.
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