Tag: Branding

What can we expect from brands in 2024?

Please God, let there be laughter.  Everyone feels some type of way about 2024, right? For this article, we’re simply sharing our feels when it comes to brands in 2024, from the good to the scary (and fingers crossed, funny), check out our predictions below.  Agree? Disagree? Let us know your thoughts, too. Mary Church […]

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Persona Power

As a follow up to our recent article on UX, this article takes a closer look at a popular tool in the world of marketing and UX: personas. We’ll explore why they’re so powerful for any business working with customers, which basically means all businesses should pay attention to the power of personas.

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