What is Geofencing? There are a lot of potential applications for geofencing technology, but for the purposes of this article, we’ll be focusing on how geofencing technology can be leveraged for marketing and advertising. Geofencing is an advertising technology (ad tech) that allows you to serve ads to people who enter an imaginary boundary that
The best ads that brands have created in response to the COVID-19 outbreak are made with emotion and empathy. Here are the top 10 and why they work.