FUEL Honored with Five ADDY Awards


FUEL, a Greenville-based agency specializing in digital and traditional marketing, advertising and PR services, took home five awards at the 2021 Greenville Chapter of the American Advertising Federation’s (AAF) annual ADDY awards program on Saturday evening, February 27. Each year through the ADDY awards, AAF Greenville recognizes the leading area agencies for their excellence in advertising and marketing.

FUEL received three gold ADDY awards and two silver. The award-winning work included:

Gold ADDY Awards:

  • Brain Candy logo – Category: Logo Design
  • Santeetlah Lakeside brand video – Category: Cinematography
  • Naturaland Trust brand video – Category: Pro Bono Online Film, Video & Sound

Silver ADDY Awards:

  • Avalon logo – Category: Logo Design
  • Naturaland logo – Category: Logo Design

With these five local awards, FUEL will now move on to the regional ADDY awards.

“We’re excited to have our work recognized by our peers and among such talented agencies and inspiring work in the Upstate,” says Warren Griffith, FUEL CEO. “I’m so proud of the hard work our team put in last year and for working through a lot of hurdles to continue generating fresh, creative ideas and results for our clients during a very challenging year. Congratulations to all of the agencies in the Upstate that were recognized.”

The American Advertising Federation Awards program is the advertising industry’s largest and most representative competition, recognizing and celebrating the achievements of professionals and students at the local, regional, and national levels. AAF Greenville is composed of nearly 100 agency members representing advertising, marketing, media, public relations, and other related industry businesses throughout Greenville, Spartanburg, and Anderson.

Nora, Roxy, Patrick, Taylor, and Christina display FUEL’s five ADDY awards during the AAF Greenville ADDY Awards Gallery on February 27, 2021.